Beijing Regulators Organize Tech Giants to Sign Internet Marketing Convention

Beijing market regulators organized eight major internet companies, including Baidu, Tencent, and JD.com, to sign a self-discipline convention aimed at standardizing internet marketing and advertising. This initiative pushes major platforms to actively fulfill their primary responsibilities and establishes an actionable framework to foster a transparent and orderly digital marketing ecosystem. The convention covers the entire marketing process across qualifications, content management, live-streaming, AI deep synthesis labeling, and consumer rights protection.